Elena Marocco – Medium

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Elena Marocco
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The Startup

How to Avoid the Most Common Pitfall of Markdowns

Why understanding the principles of price elasticity is especially critical post-pandemic

6 min readNov 3, 2020

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How to Avoid the Most Common Pitfall of Markdowns

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Elena Marocco
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Towards AI

Making AI More Accessible

Why UX Is a Vital Part of the Success of AI

7 min readAug 24, 2020

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Making AI More Accessible

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Elena Marocco
in
Towards AI

How Dendrograms Can Make Your Sales Forecasts More Accurate

Why AI models depend on product similarity for better results

5 min readOct 28, 2020

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How Dendrograms Can Make Your Sales Forecasts More Accurate

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Elena Marocco
in
Towards AI

5 Data Granularity Mistakes That May Cost You

How closely should you look at your data to maximize returns?

8 min readOct 19, 2020

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5 Data Granularity Mistakes That May Cost You

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Elena Marocco
in
The Startup

4 Things I Learned About Data Science Leadership Through Teaching

Why being an effective leader requires being an empathetic teacher

6 min readOct 12, 2020

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4 Things I Learned About Data Science Leadership Through Teaching

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Elena Marocco
in
The Startup

The Skincare Index: A Lipstick Index for the Times of Covid

A statistical analysis of the new markers of economic downturn in consumer behaviour

8 min readOct 5, 2020

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The Skincare Index: A Lipstick Index for the Times of Covid

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Elena Marocco
in
Towards AI

3 Ways Studying Math Made Me a Better Data Scientist

And 3 ways it left me unprepared for the real world

8 min readSep 28, 2020

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3 Ways Studying Math Made Me a Better Data Scientist

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Elena Marocco
in
The Startup

Why Alternative Data Is Critical to Digital Transformation

Sometimes the best business intelligence comes from the least likely data

6 min readSep 21, 2020

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Why Alternative Data Is Critical to Digital Transformation

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Elena Marocco

Elena Marocco

Evo Product Team leader since 2020 — Supply chain team leader since 2019 — Data Scientist since 2016 — Master’s degree in Mathematics

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